ERP for the smooth operation of Media and Entertainment Industry 

September 25, 2020

The media and Entertainment Industry is taking a new shape every day. The development of new media platforms and entertainment software and applications is boosting the industry. 

How important is it to embrace ERP for the smooth operation of the Media and Entertainment Industry? 

ERP for Media and Entertainment Industry enables strategic planning in the competitive media industry. It helps to reshape the traditional sector. Software support can offer a single-point solution to all operational hurdles in the entertainment industry.

Production Management

Enterprise Resource Planning Software can offer you support for controlling all media-related production activities. Unlike the manufacturing industry, the media industry requires support for scheduling program production. Different media like print, news, and other visual media can customize ERP to suit their needs. Odoo ERP helps to plan all production processes in the Entertainment Industry.

Printing and publishing operation management 

There is no need to go the manual way of controlling printing and publishing activities. The Open Source Software solution can streamline all aspects of the printing and publishing part of the media industry. Scheduling the printing time, page limits, and space allotted for different purposes are possible with Odoo; this also assists media management in automating deadline management and alert generation.

Project and assignment management

The Odoo project module enables media and entertainment companies to assign projects to different employees. Work allocation and deadline setting become effortless with ERP for Media and Entertainment Industry. The flow of the project and the completion stages can be viewed with a click. It also enables the real-time monitoring of project status. Odoo ERP tool gives a boost to project assignment, follow-up, and timely completion.

Manage the database of subscribers or viewers

The smallest to the most extensive media companies can use the Odoo ERP platform to manage the different databases. Enterprise Resource Planning Solution provides you with the facility to manage the database of subscribers. While print media can manage the database of readers, visual media can manage the record of viewers. New media ventures can make also make use of the ERP system to auto-update subscriber numbers. It will also help to plan future projects accordingly.

Telecast time and rating management

Entertainment media thrive on the rating and subscription number. Whether it be a movie or any other entertainment, the customers are the audience or readers. The ERP systems can enhance customer satisfaction by scheduling the telecast time. It can also help you prioritize the program. The setting of prime-time programs based on each program’s rating is also possible with the ERP platform.

Advertisement and time and space management

Advertisement is the source of revenue for any media and entertainment industry. The time slot allocation or place allocation for advertising is a major part of the business. With Odoo’s support, a media and entertainment company can easily schedule time slots and space slots for advertisement. Using an e-platform will eradicate the chances of duplication of slot allotment. The time and space slot can be reviewed quickly. Besides, we can also fix the price for different time slots based on the rating and viewership.

Improve Content management

With ERP integration, project allotment, content generation, and content placing gets synchronized effortlessly. The status of content and the proposed allotment of time and space can be fixed without difficulty. Implementing ERP for Media and Entertainment Industry will help the organization monitor and review each content and time and space slot. Besides, the subscribers’ review of the content can also be integrated with content management.

Electronic Document Database

Odoo, the best ERP software, offers the perfect solution for electronic document database management. The documents and details of all clients, advertisers, partners, shareholders, and others can be managed without a struggle. The details of employees and past employees can also be managed with ERP tools. It will also enable automated e-mail communication with the clients and others to update them about developments.

Finance management support

Odoo Finance can be integrated with the Entertainment business. It provides you with a cloud-based platform to manage every aspect of accounting and finance management. For example, advertisement revenue, and sale revenue can also be organized with the Odoo tool. Besides, all expenses, including salary, maintenance, and taxes, can be documented and calculated with ERP. 

Plan market operations

Odoo is the best ERP system that can help you analyze and review market conditions. The report generation feature helps to realize the role of each client. It can also help analyze the profit of the company. Such a feature helps managers and investors to improve marketing strategies to increase revenue.


Contract and copyright management

Media and Entertainment Company has to deal with many copyright-related issues and laws. An ERP implementation company can serve you to address this need in a well-defined manner. Setting copyright conditions and checking violations can be done with the help of the ERP platform. Besides, it can also help you manage contracts and agreements with clients and artists. It will prevent legal issues. 

Employee management

Like any other industry, Media Industry needs the best employee management software support for its smooth operations. The Human Resource Management ERP of Odoo can be integrated to help with employee recruitment and performance appraisal. Department management and coordination of different departments also become simple with software support. It also supports attendance and leaves management.

Time management 

Planning the shift hours of employees helps to improve productivity. Odoo Timesheet provides you with the perfect tool to set work hours for employees. It allows us to record the scheduled work hours and effective work hours. It also enables a user to mark field duty and official duty. 

Payroll management

Are you finding it tough to manage the salary system?

 Salary management becomes a painless task with the efficient use of ERP. Gone are the days when the accounts department had to do all the calculation works manually. In the paperless world, ERP technologies help to calculate salaries for permanent and contract employees based on their work hours. 

Maintenance management

ERP integration helps different departments to coordinate maintenance works. It helps to manage the repair calendar and carry out all work on time. This avoids the wastage of money and improves productivity. In addition, request raising for maintenance of equipment and approval for requests gets simplified with the open-source software solution.

Odoo offers you custom ERP for Media and Advertising Industry to suit your business. In addition, ERP business software from Bassam Infotech is here to take you to new heights.

If you plan a new ERP Software implementation and you have heard about Odoo and got attracted by the Odoo ERP platform, and use it but don’t have time, resources, or knowledge to manage this yourself, looking for professional help, then you have come to the right place. Bassam Infotech has implemented scores of Odoo ERPs all around the world. In addition, we have also developed and delivered our own customized Odoo applications with minimal Odoo implementation cost.

DOWNLOAD Odoo ERP for Media Industry

Bassam Infotech is a company of Official Odoo Certified Experts with 24 years of expertise. We are a one-stop shop for all your business needs, including Odoo Implementation, customization, integration, and support. We’re available by phone or email, with a 24-hour response time in case you need immediate Odoo ERP support. For more details, Call us at +91 88912 49995 or +91 70250 75566 email us at, or fill out the form to get a free consultation

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